RPG's Music World launches first outlet of "Mera World" in Bangalore

Tuesday, May 12, 2009

RPG's Music World finally opened its new format store by the name of "Mera World" in Bangalore.
Its a 7000 Sqft store and the offering includes Music , Books , Gifting Items , Digital Cameras , Photography solutions and all. Now Music World is working with 3 brands.

First one is its core brand "Music World" which deals in Music , Home videos , Accesseories , Ipods , Digital downloads and so on. Music World is having very strong presence across India by having more than 250 retail stores. Music World provides the best ambience to the customers in the store with great customer service. The highly trained staff always make sure that you find what you are looking for. Its flagship store is present in Kolkata at Park Street. The Park Street store is one of the best Music Store in the country. It is the belief of the people that if u dont get something in parkstreet's Music World , you wont get it any where. Some of the major competitors of Music World are Videocon's Planet M , Tata's LandMark , Odyssey , Raheja Group's Cross World and Rhytm House.

The Second Brand they are operating with is "Books and Beyonds". As the name suggests this is a book store and beyond reflects to toys. Books and Beyond is currently operating in Gurgaon , Chandigarh , Kolkata , Hyderabad and Bangalore. The company is planning to open some more outlets by the end of this year. Some major competitors of Books and Beyond are Crossworld , Odyssey and Landmark.

And "Mera World" is the third brand. Its a new format and still in the learning phase. Company is planning to penetrate it in all metros by the end of this year.