ZooZoo is the new revolution in advertisement in India. Everyone loves them and now watching ad has become much funnier than ever. ZooZoo are the characters which is being used in Vodafone Advertisement for VAS (Value Added Services). These ads are designed by keeping in focus of INDIAN PREMIER LEAGUE - Season 2. The idea of the company is to introduce one new ad daily during the course of IPL.
The Chracter ZooZoo is the discovery of O&M (Ogilvy & Mather India) , an advertisement agency, and the company has made ads for Fevicol , Amaron , Perfetti , etc.
One thing i really like about Vodafone that they always come up with creative way of advertising. They never used any celebrity in their ads unlike their rivals in india. That cute puppy of Vodafone was a huge brand recall for the company.
Such innovation did wonders for company as the campaign got wide success and that too without spending any huge amount on celebrities. And this ZooZoo campaign is going in the same way.
Here are all the ZooZoo ads in one Video
Enjoy..
RPG's Music World launches first outlet of "Mera World" in Bangalore
Tuesday, May 12, 2009
RPG's Music World finally opened its new format store by the name of "Mera World" in Bangalore.
Its a 7000 Sqft store and the offering includes Music , Books , Gifting Items , Digital Cameras , Photography solutions and all. Now Music World is working with 3 brands.
First one is its core brand "Music World" which deals in Music , Home videos , Accesseories , Ipods , Digital downloads and so on. Music World is having very strong presence across India by having more than 250 retail stores. Music World provides the best ambience to the customers in the store with great customer service. The highly trained staff always make sure that you find what you are looking for. Its flagship store is present in Kolkata at Park Street. The Park Street store is one of the best Music Store in the country. It is the belief of the people that if u dont get something in parkstreet's Music World , you wont get it any where. Some of the major competitors of Music World are Videocon's Planet M , Tata's LandMark , Odyssey , Raheja Group's Cross World and Rhytm House.
The Second Brand they are operating with is "Books and Beyonds". As the name suggests this is a book store and beyond reflects to toys. Books and Beyond is currently operating in Gurgaon , Chandigarh , Kolkata , Hyderabad and Bangalore. The company is planning to open some more outlets by the end of this year. Some major competitors of Books and Beyond are Crossworld , Odyssey and Landmark.
And "Mera World" is the third brand. Its a new format and still in the learning phase. Company is planning to penetrate it in all metros by the end of this year.
Its a 7000 Sqft store and the offering includes Music , Books , Gifting Items , Digital Cameras , Photography solutions and all. Now Music World is working with 3 brands.
First one is its core brand "Music World" which deals in Music , Home videos , Accesseories , Ipods , Digital downloads and so on. Music World is having very strong presence across India by having more than 250 retail stores. Music World provides the best ambience to the customers in the store with great customer service. The highly trained staff always make sure that you find what you are looking for. Its flagship store is present in Kolkata at Park Street. The Park Street store is one of the best Music Store in the country. It is the belief of the people that if u dont get something in parkstreet's Music World , you wont get it any where. Some of the major competitors of Music World are Videocon's Planet M , Tata's LandMark , Odyssey , Raheja Group's Cross World and Rhytm House.
The Second Brand they are operating with is "Books and Beyonds". As the name suggests this is a book store and beyond reflects to toys. Books and Beyond is currently operating in Gurgaon , Chandigarh , Kolkata , Hyderabad and Bangalore. The company is planning to open some more outlets by the end of this year. Some major competitors of Books and Beyond are Crossworld , Odyssey and Landmark.
And "Mera World" is the third brand. Its a new format and still in the learning phase. Company is planning to penetrate it in all metros by the end of this year.
Enrique Iglesias India concert 2009
Sunday, May 10, 2009
Enrique Iglesias upcoming India concert is nothing but a big misleading communication from some notorious guys. He hasn't confirmed any dates for India and its clearly mention at the front page of his official website
So stop asking for tickets and venue details of the concert.
So stop asking for tickets and venue details of the concert.
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